How we use AI

Every artwork, garment, identity and layout shown on this site was designed by the studio and produced by the studio or its clients. Product photography and campaign stills come from the original shoots.

Some moving image is generated from those originals: the looped model footage and the 360° turnarounds in the case studies. They start from a real photograph of a real product and are made to show it in motion. The same applies to 3D prototyping and video editing. Each one is labelled where it appears.

A line in the corner of the screen: “GENERATED”. Where you see the label, the movement is generated. Everything else on this site is a photograph.

makinola.org was designed, prototyped and coded in-house with AI agents and human hands on every piece. Section by section, shipped in days.

The stack: Next.js and React with TypeScript, CSS Modules for every style, GSAP ScrollTrigger for the scroll-driven scenes and Lenis for the scroll itself. Type is Special Gothic Expanded One, Special Gothic Condensed One, Archivo and JetBrains Mono. Media is compressed with ffmpeg and cwebp. Written with Claude Code, hosted on Vercel.

The same rule applies. AI use is agreed with the client before a project starts, labelled in the deliverables, and written into the contract. Questions about a specific piece: get in touch.